Agent Builder

Build an AI agent
shaped around your business.

Not every dealership is the same. Agent Builder gives you the tools to configure, train and deploy an AI agent that works exactly the way you need it to — your data, your rules, your brand.

Customization

Every part of the agent is yours to define.

From how it speaks to what it knows and what it is allowed to do — you control the full stack of behavior.

Custom personality & tone

Define how your agent speaks — formal, friendly, technical. Match your brand voice precisely.

“Define how your agent speaks — formal, friendly, technical. Match your brand voice precisely.”

Knowledge base integration

Connect your inventory, price lists, service manuals and FAQs so the agent always answers from your data.

Custom workflows & actions

Define exactly what the agent can do — book a test drive, create a service ticket, escalate to a human.

Channel configuration

Deploy over text, your website, email or all at once. Each channel can have its own behavior rules.

Escalation & handoff rules

Set the conditions that trigger a handoff to a human agent — and how that transition happens.

Response style & limits

Control how long responses are, what topics the agent avoids, and how it handles off-topic questions.

Process

From configuration to live agent in four steps.

Agent Builder is designed to get you from zero to a working, deployed agent without writing a single line of code.

Define your use case

Sales follow-up, service booking, event attendance — start from a clear objective.

Connect your data

Upload your inventory, pricing, FAQs or integrate directly with your CRM and DMS.

Configure behavior

Set tone, limits, workflows and escalation rules specific to your dealership.

Test & deploy

Review the agent in a sandbox environment before going live on your chosen channels.

What you get

Not just a tool — a dedicated partner to build with.

AI agent booking a motorcycle service appointment

A dedicated resource for your dealership

One full day a week on-site. Build, launch, and maintain the agents you need.

Your data, your property

Data is protected and accessible only to you. Agents and information are 100% owned by the dealer.

Unlimited agents, every area

Sales, admin, after-sales, collections, insurance. No limit on launches.

KPI tracking & ongoing support

Monthly review with a SimpliMuv partner. Usage reports. Continuity guaranteed beyond staff turnover.

The model that gives you the edge without the growing pains.

Building AI capacity in-house sounds good. Here's what it actually looks like.

AI talent is scarce and expensive

Hiring someone who can build and maintain AI agents is not easy — and not cheap. These are not entry-level profiles.

High turnover, high risk

When that person leaves, so does the know-how, the operations, and years of learning about your business.

Multiple vendors = more cost, less control

Contracting different providers per area costs more over time, creates fragmented systems, and removes visibility over your ecosystem.

No technical team?
No problem.

Agent Builder comes with a dedicated resource who builds, launches and maintains your agents for you.

Part of the platform

Agent Builder works alongside
Dealer Agent Solutions.

Start with a pre-built agent and customize it, or build from scratch. Either way, it runs on the same AI infrastructure —

Infrastructure

Same reliability

Connectivity

Same integrations

Control

Your rules

Build an AI agentshaped around your business.